Boyaa Interactive International Limited has significantly increased its Bitcoin (BTC) holdings, acquiring 290 BTC for approximately HK$257 million (US$32.9 million) in a strategic move to reinforce its transition toward Web3-based gaming. This addition brings the company’s total Bitcoin reserve to 3,670 BTC, with the average cost per coin standing at $62,878. The purchase was funded by internal resources and executed over a three-week period in regulated markets, necessitating a special disclosure due to exceeding pre-approved shareholder limits for such transactions [2].

The company’s press release outlines a clear strategy in which Bitcoin serves as the foundational asset for its Web3 transformation. Boyaa positions the cryptocurrency not just as a speculative investment but as a key component in the development of its Web3 ecosystem and business model. The firm emphasizes that Bitcoin’s limited supply makes it a scarce, strategic resource, which it is acquiring before it becomes prohibitively expensive or inaccessible. As of 2025, Boyaa was previously ranked among the top ten global public companies in Bitcoin holdings, but it has since dropped to 22nd as more firms enter the market [2].

The strategic accumulation of Bitcoin has already had a measurable impact on shareholder value. According to Boyaa, its Bitcoin holdings per 10,000 shares increased by 12.0% in 2025, reaching approximately 0.0516 BTC. This metric reflects a direct link between the company’s cryptocurrency strategy and individual shareholder stakes, creating a modern interpretation of per-share book value in the context of digital assets [2]. Analysts have responded positively to the move, with the latest rating for Boyaa stock being a “Buy” with a price target of HK$8.50 [1].

This trend of corporate Bitcoin acquisitions is gaining momentum, particularly in Asia and the U.S., where regulatory clarity and institutional adoption are creating a favorable environment for companies to treat Bitcoin as a strategic treasury asset. For instance, Hong Kong-based Ming Shing Group Holdings recently announced a $483 million Bitcoin purchase of 4,250 BTC, further highlighting the growing interest in Bitcoin as a corporate reserve [4]. Boyaa’s decision to increase its holdings aligns with this broader trend and signals its long-term commitment to positioning itself as a leader in the Web3 gaming sector.

The press release also underscores the competitive nature of the corporate Bitcoin space, where companies are racing to secure Bitcoin before supply constraints become more pronounced. Boyaa’s move can be viewed as a proactive measure to secure a critical asset for its future ecosystem development and to hedge against potential volatility in the gaming market. This approach is increasingly common among public companies, with at least 160 now holding Bitcoin in their treasuries [2]. As the Web3 gaming landscape evolves, Boyaa’s Bitcoin-driven strategy may serve as a model for other firms seeking to integrate digital assets into their core operations.

Source: [1] Boyaa Interactive Expands Bitcoin Holdings with HK$257 Million Acquisition (https://www.tipranks.com/news/company-announcements/boyaa-interactive-expands-bitcoin-holdings-with-hk257-million-acquisition) [2] Boyaa Interactive adds $33m in Bitcoin to anchor Web3 gaming push (https://crypto.news/boyaa-interactive-adds-33m-in-bitcoin-to-anchor-web3-gaming-push/)

[3] Boyaa Interactive recently spent approximately HK$257 million to purchase 290 Bitcoin (https://www.panewslab.com/en/articles/137c552c-9565-43c2-b65e-bd09d5678bde) [4] Hong Kong’s Ming Shing Group to Buy $483 Million in Bitcoin (https://thedefiant.io/news/markets/hong-kongs-ming-shing-group-to-buy-483-million-bitcoin-9e2ed5e6)