World Liberty Financial (WLF), a DeFi platform with high-profile ties to the Trump family, is preparing to launch a public listing aimed at raising $1.5 billion. The company, which has already raised nearly $600 million through the sale of 25 billion WLFI tokens, plans to transition these tokens into publicly tradable securities. The move, reported by Bloomberg on August 9, 2025, is seen as a landmark step in the convergence of traditional finance and decentralized technologies [1].

Eric Trump and Donald Trump Jr., sons of former U.S. President Donald Trump, serve as advisors to the project, lending it significant political visibility. The initial token sale attracted over 85,000 investors, including notable figures like Justin Sun, founder of TRON, who invested $75 million [2]. This strong participation signals growing confidence in the platform’s vision of promoting financial independence through DeFi.

WLFI, the platform’s native token, is an Ethereum-based ERC-20 asset. Initially restricted to governance functions, the token became tradable after a 99.94% approval in a community vote in July 2025. Experts forecast that WLFI could reach a price range of $8 to $12 in the medium term, positioning it as a potential top 10 cryptocurrency by market capitalization [1].

The platform has also established a Strategic Reserve Fund worth $76.9 million in Bitcoin, Ethereum, and Chainlink, and it supports a U.S. dollar-backed stablecoin secured by U.S. Treasury securities. The stablecoin, currently ranked fifth in the stablecoin market with a $2.21 billion market cap, underscores the growing institutional confidence in WLF’s financial model [1].

WLF is reportedly engaging with major investors in the technology and crypto sectors to finalize the structure of the listing, which would mirror strategies used by companies like MicroStrategy. The platform’s integration with Aave’s lending technology and its partnerships with Chainlink and the Aqua1 Foundation further enhance its credibility and appeal in the DeFi space [2].

The proposed Nasdaq listing aims to increase transparency, attract institutional investors, and align with the broader trend of crypto treasury strategies. With regulatory shifts such as the recent executive order allowing 401(k) plans to include crypto, WLF’s timing appears strategic. The firm’s ambitions not only reflect its own growth trajectory but also signal a larger trend of DeFi platforms seeking legitimacy and scale in the mainstream financial market [1].

World Liberty Financial’s public listing could serve as a template for other blockchain ventures seeking public market backing, accelerating the adoption of DeFi in the broader economy. The firm’s political connections, combined with its technological innovations and investor-friendly approach, place it in a unique position to influence the future of digital asset integration in traditional financial systems [2].

Sources:

[1] CoinDesk – [https://www.coindesk.com/markets/2025/08/09/trump-linked-world-liberty-seeks-usd1-5b-for-public-crypto-holding-firm-bloomberg](https://www.coindesk.com/markets/2025/08/09/trump-linked-world-liberty-seeks-usd1-5b-for-public-crypto-holding-firm-bloomberg) [2] Cointelegraph – [https://cointelegraph.com/news/what-happened-in-crypto-today](https://cointelegraph.com/news/what-happened-in-crypto-today)