Smoothie Diet

New Chapter debuts liquid multivitamin

By Published On: March 13, 20251.4 min readViews: 70 Comments on New Chapter debuts liquid multivitamin

New Chapter is unveiling Liquid Multivitamin, a product that contains 22 essential vitamins and minerals.

Ingredients include fermented B vitamins, vitamin C, vitamin K and superfoods to support heart, bone and brain health, cellular energy, immune function, hair, skin, nails and digestion, the company noted. 

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The new product by New Chapter was designed to meet the needs of the entire family, with one bottle offering age-appropriate doses for adults and children aged 2 and up. It comes in two flavors, orange mango and mixed berry, the company said.

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“At New Chapter, we’ve been experts in multivitamins since 1982, dedicated to crafting high-quality supplements for every stage of life,” said Blaine Streisand, CEO of New Chapter. “We’re proud to bring that same expertise to a new form with our Liquid Multivitamin—a delicious, approachable, and family-friendly supplement designed to make daily wellness effortless.” 

New Chapter said its Liquid Multivitamin flavors were curated with expert sensory scientists to ensure the final products are not overly sweet, offering a blend of aroma, viscosity and aftertaste to make it “delicious and enjoyable.”

The Liquid Multivitamin is IGEN non-GMO tested, and the Orange Mango flavor is certified as Where Food Comes From Organic. This product also is 100% vegan and gluten-free and is made without potassium sorbate, a chemical preservative, the company said. The bottle is comprised of 100% post-consumer recycled plastic. 

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New Chapter’s Liquid Multivitamin is available now in a 30 oz. bottle starting at $48, in Orange Mango and Mixed Berry, on NewChapter.com, with extended retail availability rolling out at Whole Foods Market, The Vitamin Shoppe and local health food stores nationwide in the coming weeks. 


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