Fatima Rifai’s Diet by Tam expands its functional supplement line in Lebanon despite challenging economic conditions, demonstrating resilience and market demand for personalized nutrition solutions. The Beirut-based company has introduced five new scientifically-formulated products targeting specific health concerns, including collagen support, magnesium deficiency, hair vitality, appetite regulation, and sleep quality.

Fatima Rifai’s Diet by Tam emphasizes functional medicine principles, utilizing diagnostic testing to identify individual nutritional needs before recommending supplements. The collagen and hair formulas address visible signs of aging and stress that resonate particularly in beauty-conscious markets. People experiencing stress-related sleep disturbances or appetite changes, on the other hand, might find targeted solutions in the new sleep and metabolic supplements.

Diet by Tam maintains rigorous manufacturing standards while presenting its products in approachable packaging that positions wellness as an accessible lifestyle enhancement rather than medical treatment.

Image Credit: Diet by Tam