Postbiotics Supplements Market

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the “Global Postbiotic Supplements Market – (By Type (Bacteria, Yeast), By Form (Soft gels, Capsules/Tablets, Powder/ Granules, Others), By Application (Personal Care and Cosmetics, Food and Beverages, Animal Feed, Pharmaceuticals, Others)), Trends, Industry Competition Analysis, Revenue and Forecast To 2034.”

According to the latest research by InsightAce Analytic, the Global Postbiotic Supplements Market is valued at USD 12.8 Bn in 2024, and it is expected to reach USD 36.3 Bn by the year 2034, with a CAGR of 11.0% during the forecast period of 2025-2034.

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The postbiotic supplements market is experiencing notable growth, driven by increasing consumer awareness of preventive healthcare and the expanding application of bioactive compounds in functional nutrition. Postbiotics-metabolic byproducts generated through the fermentation of prebiotics by probiotics-are gaining recognition for their scientifically supported benefits, including the enhancement of immune function, promotion of gut health, and support in disease prevention. As a result, postbiotics are becoming integral components of holistic wellness and preventive healthcare strategies.

Market expansion is further propelled by the rising global demand for functional and health-oriented supplements, particularly in emerging economies, where evolving consumer lifestyles, heightened wellness consciousness, and a willingness to invest in premium nutritional products are evident. Adoption is especially strong among health-conscious individuals, athletes, and consumers seeking targeted nutritional interventions, reflecting a broader trend toward proactive health management.

Macroeconomic and demographic factors-such as increasing healthcare expenditures, the growing prevalence of chronic conditions including obesity, diabetes, and cardiovascular diseases, and rapid urbanization-also contribute to market growth. Furthermore, ongoing advancements in microbiome research and the accumulation of scientific validation for postbiotics are motivating food, nutraceutical, and pharmaceutical companies to incorporate these compounds into their product portfolios.

With continued innovation and reinforced scientific evidence, the postbiotic supplements market is anticipated to maintain its growth trajectory, establishing itself as a key segment within the functional nutrition and preventive healthcare sectors.

List of Prominent Players in the Postbiotic Supplements Market:

• Novachem Srl

• Cargill

• Probulin

• Korea Biopharm

• Archer-Daniels-Midland

• Sabinsa Corporation

• Postbiotica Srl

• Lactobio A/S

• MCLS

• AB-Biotics S.A

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Market Dynamics

Drivers:

The global postbiotic supplements market is experiencing significant growth, primarily driven by rising demand for natural, safe, and sustainable feed and dietary additives across both human and animal nutrition segments. Increasing awareness of the health benefits of postbiotics-including enhanced digestive function, immune support, and overall physiological well-being-has contributed to their growing adoption.

In the livestock sector, the rising consumption of meat, poultry, and dairy products has intensified the need for effective feed solutions that promote animal health and productivity without reliance on antibiotics. Furthermore, regulatory initiatives advocating for antibiotic-free and environmentally sustainable feed alternatives have accelerated the uptake of postbiotic supplementation, positioning it as a preferred substitute for traditional additives.

Challenges:

Despite strong growth prospects, the market faces several challenges. High production costs associated with postbiotic supplements limit price competitiveness compared to conventional additives. Additionally, limited awareness among livestock producers and small-scale farmers regarding the benefits and functional mechanisms of postbiotics constrains broader adoption. Compliance with stringent regulatory standards, coupled with extended approval timelines for new formulations, further increases research and development expenditures and delays market entry. Collectively, these factors present operational and financial hurdles for manufacturers seeking to expand in both developed and emerging markets.

Regional Trends:

North America is expected to maintain a leading position in the global postbiotic supplements market, supported by advances in formulation technologies, widespread integration of postbiotics into functional foods and dietary supplements, and growing consumer focus on gut and immune health. Europe also represents a key market, driven by substantial investments from food, beverage, and pharmaceutical companies in postbiotic research and product innovation.

Meanwhile, the Asia-Pacific region is projected to experience rapid growth, fueled by rising disposable incomes, expanding middle-class populations, and increasing awareness of health and nutritional wellness. Collectively, these regional dynamics are anticipated to sustain a positive growth trajectory for the market over the forecast period.

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Recent Developments:

• In Feb 2024, Sirio Pharma Co., Ltd. (Sirio), a worldwide producer of dietary supplements, is introducing BloomDays, an innovative postbiotic gummy product that is the first of its kind in the market. This product showcases EpiCor, a postbiotic ingredient developed by Cargill. BloomDays focuses on enhancing immune health and capitalizing on the expanding gut health market by leveraging Sirio’s expertise in development and manufacturing, together with the scientifically supported component, EpiCor.

• In May 2021, The U.S. Food and Drug Administration (FDA) sent a letter stating that they had no objections to Cargill’s GRAS notification for the use of EpiCor® postbiotic in specific foods and beverages. EpiCor® postbiotic is a desiccated yeast fermentate that has been demonstrated in clinical trials of dietary supplements to effectively regulate the gut microbiota and enhance immune system function.

Segmentation of Postbiotic Supplements Market-

By Type-

• Bacteria

• Yeast

By Form-

• Soft Gels

• Capsules/Tablets

• Powder/ Granules

• Others

By Application-

• Personal Care and Cosmetics

• Food and Beverages

• Animal Feed

• Pharmaceuticals

• Others

By Region-

North America-

• The US

• Canada

• Mexico

Europe-

• Germany

• The UK

• France

• Italy

• Spain

• Rest of Europe

Asia-Pacific-

• China

• Japan

• India

• South Korea

• South East Asia

• Rest of Asia Pacific

Latin America-

• Brazil

• Argentina

• Rest of Latin America

Middle East & Africa-

• GCC Countries

• South Africa

• Rest of the Middle East and Africa

View Overview Report: https://www.insightaceanalytic.com/report/postbiotics-supplements-market/2538

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InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

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This release was published on openPR.