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According to the chain’s famous catchphrase, America runs on Dunkin’, and this summer, it might be fair to say that Dunkin’ runs on Refreshers. The chain released Sabrina Carpenter’s Strawberry Daydream Refresher a few weeks ago, and now, two more have dropped: the Blueberry Breeze Refresher the Golden Hour Refresher. The names alone don’t exactly reveal a ton, but they certainly piqued my curiosity, and Dunkin’ has created enough bangers over the years to justify giving its new releases a proper taste.
So, in the interest of the summer beverage-guzzling public, I headed over to Dunkin’ to get to the bottom of these colorful drinks. The word “refresher” already implies that these bevs should be a perfect reprieve on a hot summer day, and I had to see if they would live up to the moniker. So, is it worth rushing out to try them as quickly as I did, or should you skate through summer without giving these drinks a second thought?
Read more: 13 Costco Bakery Desserts, Ranked
New Dunkin’ Refreshers sitting on ledge – Emily M Alexander/Food Republic
Both the Blueberry Breeze and Golden Hour Refreshers are available at Dunkin’ locations now. If you download the app, you can also opt to customize them. For example, the Blueberry Breeze Refresher can be made with either a lemonade or green tea base. You can also turn it into a sparkling drink with soda water. If the app isn’t in your future, that’s okay, too — you can order both of the new Refreshers at any location, no customizations needed.
A medium-sized Blueberry Breeze Refresher costs $3.09 plus tax. A medium-sized Golden Hour Refresher costs a bit more — $3.89 plus tax. I managed to secure both for $7.76 when it was all said and done. However, if you are a Dunkin’ Rewards member, you can snag any medium Refresher for just $3 until August 19th. That’s not a huge discount, but hey, every penny counts.
Overhead view of new Dunkin’ Refreshers – Emily M Alexander/Static Media
People often enjoy decadent drinks from places like Dunkin’ without giving nutritional information a second thought. While this serves many of us well, it doesn’t hurt to know what you’re getting into, especially if you plan on adding a new drink to your frequent rotation.
A medium Blueberry Breeze Refresher contains 130 calories along with 15 grams of sodium, 28 grams of sugar, 32 grams of carbs, 30 grams of potassium, 10 grams of calcium, and (surprisingly) 1 gram of protein. Regardless of what those details mean to you, of the two new drinks, it is the low-calorie, low-carb, low-sugar option.
As for the Golden Hour Refresher, a medium-sized one contains 240 calories, almost double compared to the Blueberry Breeze. It also features 20 grams of sodium, 59 grams of carbs, 56 grams of sugar, 10 grams of potassium, and 20 grams of calcium.
Dunkin’ Golden Hour Refresher sitting on ledge – Emily M Alexander/Food Republic
Aptly named, the Golden Hour Refresher at Dunkin’ does, in fact, look like the horizon at golden hour. It’s fiery orange and bright enough to catch the eye. How does it achieve the vibrant hue? Well, it starts with a base of sweet and tart lemonade. Then, flavors of mango, pineapple, strawberry, and dragon fruit are added. When I first read the description, I thought, “Ooh, I’m going to like that!” Sadly, that fleeting thought is where the fun stopped for me.
After I acquired my Golden Hour Refresher and gave it a few sips, I noticed the mango and strawberry flavors stood out the most. The pineapple and dragon fruit are there, too, but they just don’t shine through as well. That’s fine and all, but unfortunately, it makes the drink way too cloying. Yes, it’s also fruity, but the saccharine flavor overtook the tropical elements, and all I was left with was a heavy dose of sugar. It’s a bummer, too, because I tend to like tropical fruit flavors. This one missed the mark for me, by a lot. I know the recipe says sweet and tart lemonade creates the base, but I think I’d like it a whole lot more if it were just tart. Next!
Dunkin’ Blueberry Breeze Refresher sitting on ledge – Emily M Alexander/Food Republic
Dunkin’ describes the Blueberry Breeze Refresher as “a crisp, blueberry flavored sip inspired by breezy coastal vibes,” and you know what? They aren’t wrong. It is crisp, refreshing, and it has all the blueberry flavor you could hope for. No one could call this drink bland.
The Blueberry Breeze Refresher can be made with either a lemonade or green tea base (the Dunkin’ employee will ask which you prefer when you order). I opted for green tea, and after tasting the overly sweet lemonade-based Golden Hour Refresher, I was glad I did. The green tea tasted amazing paired with the potent blueberry flavor. It was still sweet, but not overwhelmingly so — exactly the kind of drink you can keep coming back to for casual sips. It was almost like a blueberry green tea smoothie, but much lighter and so delicious.
I’ll be honest: I’m a tea drinker anyway, so the herbal flavor of the green tea is definitely my style. However, even if you aren’t, the layered flavors are tasty and refreshing enough to make most people a fan. Plus, it comes with a small dose of caffeine. Based on the overall flavor, there’s nothing to imply it wouldn’t be just as good with a lemonade base, but I’ll take the tea — which is less sweet — and a dose of caffeine over that any day.
Hand holding new Dunkin’ Refreshers in front of flower bed – Emily M Alexander/Food Republic
Dunkin’s new Refreshers may not be caffeine powerhouses like the new Ice-Cream Inspired Frozen Coffees on the Dunkin’ summer 2025 menu, but they are undoubtedly refreshing. You don’t need to worry about adding syrup flavors, either — these work as ordered. Well, at least one of them does. I’m not typically a fan of sweet drinks, so while the Golden Hour Refresher gave me plenty of strong summer vibes, it wasn’t for me. I could see it helping you beat the heat or satisfying a sweet tooth, but I’ll be passing on it from here on out.
The Blueberry Breeze Refresher was my clear favorite of the two new drinks. The blended tea and blueberry flavor was delicious, and the lower calorie count never hurts, either. Additionally, my family lives in Maine, so I’m partial to blueberries (if you know, you know). Overall, it’s a solid addition to the menu, even for a limited time. Unique beverage releases are basically part of Dunkin’s business model at this point, and there’s not a whole lot novel or astonishing about this release. Still, it’s nice try at least one that I could see layering into my regular drink lineup (and one that might work a little better with a splash of Malibu by the pool).
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Read the original article on Food Republic.
Jacksonville, July 31, 2025 (GLOBE NEWSWIRE) —
Kratom Industry Under Fire — But One Brand Stands Above the Rest
In mid-July 2025, the U.S. Food and Drug Administration (FDA) issued a series of warning letters to companies found marketing kratom products containing concentrated levels of the alkaloid 7-hydroxymitragynine (7-OH). These synthetic or enhanced formulations—often promoted as shots, gummies, or fast-acting tablets—were deemed unapproved drugs and adulterated supplements by federal regulators. The crackdown sent a ripple through the kratom industry and sparked growing anxiety among consumers seeking trustworthy kratom options in an increasingly scrutinized market.
While the FDA’s enforcement efforts focused on products that contained added or isolated 7-OH—an alkaloid naturally found in kratom in trace amounts—the broader impact was unmistakable: millions of consumers suddenly began to reevaluate who they were buying from.
In that moment of public confusion, one brand stood out not just as a supplier—but as a long-standing leader in kratom safety, compliance, and customer trust: Super Speciosa.
What Makes Super Speciosa Different?
In a marketplace often defined by inconsistency, Super Speciosa stands apart for one simple reason: it never took shortcuts. While many kratom brands entered the scene with minimal quality controls or vague sourcing claims, Super Speciosa built its entire model around something rare in the industry—verifiable trust.
At the heart of the company’s difference is a deep commitment to the natural form of kratom—the leaf, as it grows in Southeast Asia—processed and packaged with precision, without synthetic enhancement or chemical modification. Super Speciosa doesn’t sell “boosted” kratom. It doesn’t isolate alkaloids like 7-hydroxymitragynine (7-OH), nor does it infuse its products with ingredients designed to manipulate the plant’s effects. Instead, it focuses entirely on maintaining the integrity of the leaf as it exists in nature—ensuring that what the customer receives is exactly what kratom is supposed to be.
The company’s track record of compliance leadership began long before 2025. Super Speciosa was one of the first brands in the U.S. to become certified under the American Kratom Association’s Good Manufacturing Practices (GMP) Program. This is not a marketing label—it’s a rigorous operational standard that requires documented safety protocols, clean-room level handling processes, and independent audits to maintain compliance.
Moreover, Super Speciosa follows a pharmaceutical-style chain-of-custody model. Every kratom product they sell can be traced back to a specific batch and set of lab tests. This means that consumers are not just buying a product—they’re buying a verified supply chain. Unlike many vendors who source their kratom from unknown brokers or mix-and-match inventory, Super Speciosa maintains strict relationships with qualified growers and processors. The result is a consistent, replicable product experience that far exceeds what’s typical in the supplement space—let alone in kratom.
The company’s in-house Quality Control team plays a critical role in this process. Every product that ships is matched with its own Certificate of Analysis from an independent third-party lab. These certificates test for microbiological contamination (like salmonella or E. coli), heavy metals (like lead, mercury, or arsenic), and residual solvents or adulterants. These aren’t just formalities—they’re foundational to Super Speciosa’s business model, and they’re part of why the brand has grown into one of the most trusted names in the industry.
In 2025, as the FDA issues warning letters and regulators close in on companies that ignored these standards, Super Speciosa’s model looks not only responsible—but visionary.
See Super Speciosa’s Full Product Line — Lab Tested and GMP-Certified
What the FDA Crackdown Means for Kratom Shoppers
To understand how serious the FDA’s July 2025 enforcement action is, it’s important to look at the substances involved. 7-hydroxymitragynine, or 7-OH, is a naturally occurring alkaloid in kratom, but only in extremely small amounts. The FDA’s concern wasn’t with natural kratom leaf—it was with products that enhance, isolate, or synthetically increase the presence of 7-OH to create more potent, drug-like effects.
Many of the products named in the FDA’s warning letters were advertised with claims about managing pain, easing anxiety, or mimicking opioid withdrawal therapies. These are explicit medical claims, which the FDA classifies as unlawful when made by dietary supplements or unapproved drug formulations.
So what does this mean for the everyday kratom consumer?
It means that unless a brand follows legitimate sourcing, testing, and manufacturing standards, there’s no guarantee about what’s in the product—or whether it’s legal.
See Coverage: Best Kratom for Pain? Top Super Speciosa Review Gets 2025 Buzz
With the rise of synthetic 7-OH products being removed from the marketplace, consumers are now actively searching for brands they can trust. That’s why Super Speciosa’s consistent adherence to GMP, and its open rejection of synthetic enhancement techniques, is resonating across the community.
Super Speciosa’s Safety-First Formula
When it comes to consumer trust in supplements—especially ones as misunderstood and unregulated as kratom—safety isn’t a nice-to-have. It’s a requirement. And at Super Speciosa, safety isn’t just a box to check; it’s a system-wide priority that touches every step of the production cycle, from farm to finished product.
The company starts by sourcing raw kratom leaf material from trusted growers in Southeast Asia, where relationships are built not just on price, but on sustainable harvesting, clean drying practices, and mutual transparency. From the moment the leaf is collected, the clock starts ticking on quality. That’s why Super Speciosa has implemented a pasteurization process upon arrival to the U.S.—a method that uses low, controlled heat to eliminate microbial threats like salmonella, mold, or E. coli, without compromising the plant’s natural alkaloid profile.
This is especially critical in an era where other kratom vendors are cutting corners with chemical solvents, poorly ventilated drying racks, or even cross-contaminated handling equipment. Super Speciosa’s facilities adhere to FDA-style cleanliness standards, including segregated production zones, stainless steel batching equipment, and controlled environment packaging areas. It’s this kind of infrastructure that sets them apart in an industry where many vendors still package powder in backrooms or third-party fulfillment centers with minimal oversight.
But what truly sets Super Speciosa’s safety model apart is their 100% batch-level testing protocol.
Unlike companies that “spot check” a random percentage of their kratom shipments, Super Speciosa samples every single batch—no exceptions. And it’s not just for show. These tests are carried out by independent, ISO-certified third-party laboratories, which provide a full Certificate of Analysis (COA) for each product line. Tests cover microbial load, heavy metals (arsenic, cadmium, lead, mercury), yeast and mold counts, and alkaloid presence (primarily mitragynine and 7-OH at trace levels).
If a batch fails to meet safety specifications, it’s not remediated or blended into another lot—it’s destroyed. This is where the brand’s GMP compliance truly shows: zero tolerance for risk, no matter the financial cost.
Each lab report is tied to a lot number, which is printed clearly on every product package. That means any customer—at any time—can look up their specific batch’s test results. This level of consumer transparency is rare even among larger supplement brands, and it’s one reason why Super Speciosa consistently earns high marks in user reviews and third-party audits alike.
And importantly, Super Speciosa does not isolate or enhance 7-hydroxymitragynine, the alkaloid at the center of the FDA’s July 2025 enforcement action. The company’s products contain only the naturally occurring balance of alkaloids as found in raw kratom leaf, processed with care and tested for consistency—not manipulated for potency or marketed with illicit claims.
In today’s regulatory climate, companies can’t afford to rely on outdated or vague manufacturing systems. Super Speciosa’s investment in full-scope safety isn’t a branding gimmick—it’s a survival strategy. And one that’s working.
Why Transparency Is Now the Ultimate Kratom Differentiator
Transparency has become one of the most important differentiators in the modern supplement space—especially in industries like kratom, where federal regulations are still evolving and misinformation runs rampant. For consumers who are increasingly concerned with not just what they’re consuming but where it came from, how it was processed, and who is behind it, transparency is no longer optional. It’s the new standard.
Super Speciosa recognized this long before the 2025 regulatory wave. While other kratom brands focused on marketing hype or generic strain names, Super Speciosa focused on building a trackable, auditable, and honest product experience.
Every Super Speciosa product includes a lot number, which ties directly to a published Certificate of Analysis (COA) from an accredited third-party laboratory. These COAs aren’t hidden behind customer service logins or PDF requests. They are freely accessible on the website, allowing customers to verify:
That level of data transparency is rare—not just in kratom, but across the entire supplement industry. Most companies don’t want customers seeing the test results behind the scenes, especially if they’re only testing intermittently or relying on supplier-provided certificates. Super Speciosa flips that model on its head by making transparency a selling point.
The company’s customer support staff is also trained to explain how these lab results work—what’s being measured, why the numbers matter, and how to interpret batch variation. This empowers customers to make data-driven buying decisions, instead of relying on strain color or anecdotal claims.
But transparency goes beyond lab tests. Super Speciosa publishes its entire manufacturing process in detail—from pasteurization to blending, to testing and packaging. It outlines its supply chain sourcing practices, explains its internal GMP audits, and documents how it qualifies every supplier and lab it works with. That kind of process-level openness isn’t typical in an industry where most companies still operate in secrecy or behind ambiguous product claims.
And in 2025, that strategy is paying off. As the FDA begins targeting products containing enhanced or synthetic 7-hydroxymitragynine—and as consumers grow wary of what’s real versus what’s manipulated—Super Speciosa’s commitment to full-spectrum transparency is becoming its most powerful marketing asset.
The brand isn’t trying to hide behind flashy product names, mysterious blends, or claims of “extra strength.” Instead, it leans into what it can prove: scientific documentation, third-party testing, and customer education. And as a result, it has earned trust not only from everyday consumers but also from regulatory watchdogs and advocacy groups.
In a climate where uncertainty surrounds many kratom vendors, Super Speciosa is building a different kind of relationship: one where customers know exactly what they’re buying, why it’s safe, and who’s behind it.
This kind of transparency isn’t just good business—it’s a reflection of how supplement companies should operate in the post-2025 era. In the long run, trust will win where flash cannot.
What to Look for When Buying Kratom Today
In this new enforcement era, choosing the right kratom product is about more than price or strain. It’s about verifying that the company behind it is legitimate, traceable, and prepared to survive growing scrutiny.
Here’s what to look for:
Super Speciosa checks all of these boxes—and publishes the data to prove it.
Final Thoughts: In a Time of Change, Choose Kratom with a Conscience
As public awareness of kratom continues to rise, so too does consumer confusion. With a wave of new brands entering the market, a patchwork of state-by-state regulations, and growing media attention around FDA enforcement, the average kratom buyer is left wondering: How do I know which products are safe? Which brands can I trust?
Unfortunately, the burden of due diligence often falls on the customer—especially in an industry still working toward consistent regulation. But there are reliable signals that separate responsible kratom companies from risky, short-term vendors.
The first—and most important—credential to look for is GMP certification from the American Kratom Association (AKA). The AKA’s Good Manufacturing Practices program is currently the only third-party system that verifies kratom companies are following clean, documented, and auditable production processes. Brands that earn this certification must undergo rigorous quality audits, standardize their production protocols, and demonstrate full product traceability from source to shelf.
Super Speciosa was one of the first companies to earn this GMP distinction, and it maintains active compliance by submitting to periodic inspections and keeping all SOPs current. That alone places it in the top tier of kratom vendors.
The second sign to look for is batch-level third-party lab testing. Many brands advertise that their kratom is “lab tested,” but fail to provide actual reports—or worse, they rely on outdated or supplier-submitted tests that don’t match the product you’re buying. A reputable brand will:
Super Speciosa checks all of these boxes. Every product sold is matched to a corresponding lab report, which customers can access by scanning the lot number on the package or visiting the brand’s website. That level of traceability is rare in any industry—let alone in one where many vendors operate anonymously.
Buyers should also evaluate ingredient integrity. In the wake of the FDA’s July 2025 enforcement against companies enhancing products with concentrated 7-hydroxymitragynine (7-OH), it’s more important than ever to avoid vendors who market “extra potent,” “fast-acting,” or “enhanced alkaloid” products without transparency. These buzzwords often signal chemical tampering or illegal formulation.
By contrast, Super Speciosa sells only natural kratom leaf formulations, meaning its products reflect the alkaloid profile as found in nature—without synthetics, isolates, or manipulated ratios. That’s key for both legality and safety.
Another important factor is customer service and education. Reputable brands invest in support teams that can explain how kratom works, what the lab reports mean, and how to choose a product based on need—not hype. Super Speciosa’s knowledge base, support staff, and customer communications reflect a clear understanding of kratom’s nuances and regulatory boundaries.
Finally, watch for sourcing transparency. Does the brand explain where its kratom comes from? Are farming and drying practices shared openly? Is there clarity about how the product was harvested, stored, and shipped?
Super Speciosa answers yes to all of the above. It works directly with trusted farms in Southeast Asia and controls its importation, pasteurization, blending, and packaging—all from its U.S.-based GMP facility.
Compare Kratom Vendors and See Why Super Speciosa Leads the Pack
In a market flooded with confusing options, these are the critical filters that help shoppers make smarter decisions. And as regulatory scrutiny increases, the brands that survive will be the ones that were already doing it right.
Kratom Buyer Trends in 2025: What Today’s Consumer Really Wants
The kratom landscape in 2025 looks very different than it did just a few years ago. What was once a niche herbal supplement primarily traded in underground forums and local smoke shops has become a mainstream wellness topic attracting everyone from health-conscious biohackers to consumers seeking natural alternatives to over-the-counter products.
But with the FDA’s recent enforcement against 7-hydroxymitragynine (7-OH) enhanced formulations, consumer behavior is shifting dramatically—and fast.
One of the biggest emerging trends? Safety-first kratom buying.
Consumers today are no longer just looking for “strong kratom” or the cheapest capsule. Instead, they’re Googling things like:
This signals a maturing market. Shoppers want confidence, not just potency. They’re more informed than ever, and they’re doing side-by-side brand comparisons, reading COAs, and asking questions that only the most transparent companies can answer.
Platforms like Reddit, YouTube, TikTok, and Quora are also accelerating this shift. Educational creators and kratom reviewers are highlighting the importance of verified lab results, batch traceability, and clean manufacturing practices. And on those metrics, Super Speciosa is consistently mentioned as a brand that checks every box.
Another key trend: shift from smoke shops to online DTC (direct-to-consumer) kratom brands. Consumers now prefer ordering from websites they trust—especially those that provide lab results, detailed product descriptions, and responsive customer service.
And finally, there’s a trend toward strain diversity and product form experimentation. While powders and capsules still dominate, kratom tea bags, tinctures, and even gummies are gaining ground. Super Speciosa’s relaunch of its Enhanced Watermelon Kratom Tincture tapped into this very trend—offering convenience, flavor, and dosage control in a format that appeals to modern consumers.
If 2023 was the “wild west” of kratom, and 2024 was the year of legal uncertainty, then 2025 is shaping up to be the year of consumer sophistication. And Super Speciosa is one of the few brands already built to meet the moment.
Inside the Super Speciosa Lab Testing Philosophy
Lab testing isn’t just a marketing buzzword at Super Speciosa — it’s a scientific and ethical foundation that supports the entire brand. In an industry flooded with unverified claims and product inconsistencies, Super Speciosa’s lab testing philosophy acts as both a shield for the consumer and a standard for the company’s internal integrity.
Where many kratom companies view lab testing as a periodic checkpoint or a one-off box to tick, Super Speciosa treats it as a non-negotiable production step. Every single batch of kratom is tested before it is approved for sale, and not just once — testing is performed at multiple stages during the production cycle to verify consistency and eliminate risk.
The company uses third-party, ISO-17025 accredited laboratories, which means results are generated under strict international quality standards, with validated methods and repeatable results. These aren’t casual quick-scan tests or in-house rapid reads — they’re full Certificates of Analysis (COAs) generated by professional labs with no affiliation to the manufacturer.
Each COA is publicly available and maps exactly to the lot number printed on the customer’s packaging — ensuring a one-to-one verification trail. This allows Super Speciosa to deliver something very few supplement companies offer: end-to-end consumer visibility into the safety, identity, and potency of every product sold.
What exactly do these labs test for?
By publishing this data and encouraging customers to review their COAs, Super Speciosa creates a culture of accountability and customer empowerment. Shoppers no longer need to trust blindly — they can verify every claim themselves.
In a time when the FDA is cracking down on adulterated kratom and vague product formulations, Super Speciosa’s lab testing transparency has become a competitive moat. It’s not just about safety — it’s about education, legitimacy, and long-term brand trust.
Contact & Company Information
Disclaimer
This release is for informational purposes only. No statements herein have been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease. Always consult a healthcare professional before using any supplement.
Portland is abuzz with coffee shops, but the drink of the summer might lean greener.
Matcha — a finely ground, vibrant green powder made from tea leaves grown primarily in Japan — is the it girl of Instagram beverages. Maybe you’ve watched an influencer give a tutorial on how to hand-whisk your own matcha at home or seen a group of green-tea fanatics scrutinize the exact shade of their lattes.
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On Tuesday, the US Food and Drug Administration Commissioner Marty Makary, MD, said he planned to officially classify kratom products containing 7-hydroxymitragynine (7-OH) as drugs based on their abuse or dependency potential, per the New York Times. Robert F. Kennedy, Jr., head of the U.S. Department of Health and Human Services (HHS), also said he planned to restrict access to products containing this powerful oxidized kratom extract, which can currently be purchased online or in gas stations, smoke shops, and supplement stores.
“7-OH is an opioid that can be more potent than morphine. We need regulation and public education to prevent another wave of the opioid epidemic,” Dr. Makary said in a press release.
Currently, 7-OH and kratom products are not approved or regulated by the FDA. In a consumer update posted this week, the FDA recommended that consumers avoid 7-OH products, “including conventional foods, dietary supplements, and those claiming to treat an ailment or disorder.” The agency is not focused on regulating kratom leaf products at this time.
Seen signs for kratom or 7-OH products in your hometown and wondering what all this means? Here’s why the FDA is warning consumers about 7-OH extracts, and what toxicologists and an addiction medicine specialist want you to keep in mind when it comes to kratom.
Meet the experts: Jamie Alan, PhD, an associate professor of pharmacology and toxicology at Michigan State University; Kelly Johnson-Arbor, MD, a toxicologist at MedStar Health; Juan Franco, MD, addiction medicine physician at Caron Treatment Center
Kratom is a tropical tree, in the same family as the coffee tree, that’s native to Southeast Asia, per the FDA. In the US, you can buy products prepared from kratom leaves, which claim to treat anything from pain, coughing, diarrhea, anxiety and depression to opioid use disorder and opioid withdrawal. Kratom is often billed as a natural painkiller or alcohol alternative, and started appearing in American smoke shops in the late 2010s.
Kratom leaves are usually crushed and then smoked, brewed with tea, or put into gel capsules, per the DEA. Kratom is not approved for medical use under the FDA, and it’s listed by the DEA as a “drug of concern.”
At low doses, kratom produces stimulant-like effects, according to the Drug Enforcement Administration (DEA). But at high doses, it works like a sedative and can cause psychotic symptoms, and psychological and physiological dependence. The DEA cites several cases of psychosis linked to kratom, where people had psychotic symptoms, like hallucinations, delusion, and confusion. Its use can also lead to addiction and a CDC report found 152 kratom-related deaths from 2016 to 2017 alone.
Initially, “because of its euphoric effects, kratom has been promoted as a ‘safer’ alternative to opioid analgesics and may also be described as an ‘herbal high,’” says Kelly Johnson-Arbor, MD, a toxicologist at MedStar Health. However, despite the fact that “many people perceive kratom as being safe, kratom intoxication is associated with serious undesirable health effects,” she says.
“Like traditional opioids—oxycodone, fentanyl, morphine—kratom has significant abuse potential,” says Juan Franco, MD, addiction medicine physician at Caron Treatment Center.
7-OH occurs naturally at low levels in the kratom plant, but the FDA is most concerned with products that contain 7-OH in oxidized extracts at high levels, which can be dangerous. In fact, the FDA refers to them as “novel potent opioid products.”
“Kratom is broken down by the human body into active metabolites, including 7-OH,” Dr. Johnson-Arbor explains. “As an active byproduct of kratom, 7-OH possesses many of the same side effects of kratom, including the ability to transfer into the brain and cause sedation and euphoria.”
The 7-OH content in kratom products can have varying potencies and may be inconsistently labeled, Dr. Franco says. “That increases the risk of overdose and adverse effects,” he says.
“Right now, anyone can buy this [product],” points out Jamie Alan, PhD, an associate professor of pharmacology and toxicology at Michigan State University. “But one of the issues is that you can actually become addicted to the substance, meaning that when you stop taking the substance you will crave it and you may have withdrawals.” This might look like sweating, shaking, body aches, and diarrhea, she explains.
“One of the other major concerns is that kratom—and 7-OH—are a central nervous system depressant,” Alan says. When it’s taken with other central nervous system depressants like opioids (pain medications), benzodiazepines (anti-anxiety and sleeping medications), and alcohol, it can increase the risk of side effects up to and including death, she points out.
7-OH products are not currently approved or regulated by the FDA. While many of these products are marketed as supplements (which are only loosely regulated by the FDA), the agency notes that they are “not lawful as a dietary supplement or when added to conventional foods because it has not met the appropriate safety standard.”
Possibly, since Dr. Makary said this week that he is recommending that 7-OH be scheduled as a drug. “Let’s be honest,” he said in a press conference on Tuesday, per The New York Times. “There’s also a lot we don’t know. This may be the calm before the storm. It may be the tip of the iceberg, but let’s be aggressive and proactive.”
Right now, it remains to be seen if a full ban will play out.
Alan, for her part, is glad 7-OH products are being investigated. “This is really a risky product,” she says.
Korin Miller is a freelance writer specializing in general wellness, sexual health and relationships, and lifestyle trends, with work appearing in Men’s Health, Women’s Health, Self, Glamour, and more. She has a master’s degree from American University, lives by the beach, and hopes to own a teacup pig and taco truck one day.
Matcha, which comes from specially grown and processed green tea, is growing in popularity. It’s known for its vibrant green hue and superfood health halo; as well as its distinctive taste.
It’s still a relatively niche market. The global matcha market size is around $4.3bn: a drop in the ocean compared to the mega $269bn coffee market.
Both categories are going strong: matcha has a particularly impressive CAGR of 7.9% for 2024-2030. That is, however, against a growing CAGR of 5.3% for coffee for 2025-2030.
So can matcha move in on coffee and steal market share?
With margins tight and the category under pressure, coffee shops know they need to expand and offer more consumers more drinks for more occasions.
And Emilie Holmes, as founder of Good & Proper, sees matcha as a winning drink when it comes to diversification.
Over the last decade, the company has seen matcha shift from niche to necessity for those in the on-trade.
“The growth of Matcha can only be a good thing for a hospitality industry still struggling to bounce back after Covid,” she said. “Matcha is a reason for non-coffee drinkers to visit a cafe for an out of home experience that they might not be able to replicate at home”.
And she points out that matcha is a premium product that consumers are willing to pay for, offering a good margin for operators.
“And it’s actually much more versatile than coffee and pairs well in a number of different formats where coffee doesn’t.
“It pairs well with fruit and chocolate and has a completely different flavour profile to coffee whilst still containing caffeine.”
Matcha is also seen as a much ‘healthier’ source of caffeine. Comparing the levels of caffeine in coffee and matcha can be tricky (depending always on the type and brewing process) although matcha can generally expected to have less caffeine than coffee.
But more important is the presence of L-theanine in matcha: the amino acid well-known for its calming properties.
“The production of L-Theanine during the growing process results in a much smoother caffeine release and gives consumers more of a calm focus than you see with the caffeine spike and crash with coffee,” she said.
US ‘drink tank’ ingredient specialist Imbibe knows that consumers are increasingly drawn to functional beverages that provide health benefits, and matcha is already a ‘standout ingredient’ in the space.
That’s thanks to the support of influencers: who are particularly influential in the coffee shop sphere as well as the wider beverage industry. In the same way influencers have driven coffee shop trends, they can turn this power to matcha. And the vibrant green color lends itself perfectly to visually important posts.
“Much of matcha’s rising popularity can be attributed to social media influencers, especially on TikTok, who highlight both its health benefits and its visually appealing presentation,” said Matthew Bae of Imbibe. “Reflecting this momentum, global Google searches for matcha now exceed 2.7 million per month, marking a 70% increase over the past year.”
Matcha isn’t just about providing an alternative to coffee: it’s about embracing the space and elevating it. That could either be as a drink in a cafe; or as a matcha flavoring in RTD drinks in retail.
“I see matcha as more of a complement to coffee than a competitor,” said Bae.
“In fact, the growing popularity of the “dirty matcha” – a drink that blends matcha with espresso – highlights this synergy, with global searches for the beverage up 75% in the past year. Consumers are clearly interested in combining the benefits of both.
“Matcha appeals to those seeking a unique flavor profile, a slightly lower caffeine content, a boost in antioxidants, or even a visually striking drink to share on social media.”
Losing weight is hard, and for men, battling stubborn fat can be a real challenge. While a balanced diet and regular exercise are key, sticking to them is often easier said than done.
That said, certain natural ingredients can help curb appetite and easily get you into a caloric deficit. Some also boost energy and mood to help you fight through those tough workouts, or directly support your body’s fat-burning process.
This article reviews top supplements, like PhenQ, that expertly combine these ingredients into powerful formulas.
Men’s fat burners are supplements specifically designed to help men burn fat and achieve their weight loss goals. These supplements typically contain a combination of ingredients that increase metabolism, boost energy levels, suppress appetite, and promote fat burning.
The best fat burner for men is formulated to cater to their unique needs and physiology, providing targeted support for their weight loss journey.
Ingredients included in these supplements are designed to target stubborn fat, enhance fat mobilization and breakdown, regulate appetite, and accelerate recovery.
However, top fat burners for men are intended to supplement a healthy diet and exercise program and should not replace them.
Several different natural fat burners are available for men, each with unique benefits and mechanisms of action. Here are some of the most common types of the best fat burners for men:
Thermogenic fat burners are designed to increase the body’s core temperature, leading to a boost in metabolism and calorie burning. These supplements are ideal for individuals aiming to actively burn more fat during exercise and enhance their resting metabolic rate throughout the day.
Appetite Suppressants make you feel full even when you haven’t eaten much, which can help control your eating habits and reduce the urge to snack. If you find it hard to stick to a diet because you’re always hungry, these might be a good option for you.
Some appetite suppressants also work by helping to stabilize blood glucose levels, which can prevent the sharp drops that often trigger intense hunger pangs.
Fat blockers work by preventing your body from absorbing some dietary fat, which then passes through your digestive system and is expelled.
Containing ingredients like orlistat, these supplements are best for individuals who find it challenging to eliminate fatty foods from their diets. Plus, they can be particularly useful for those not following a low-carb eating plan like the keto diet.
Carb blockers do what the name suggests: they block the absorption of carbohydrates. This means fewer carbs turn into stored fat, particularly reducing the accumulation of visceral fat, the harmful fat surrounding your organs. If you find it hard to avoid bread, pasta, or other carb-heavy foods, then carb blockers may be beneficial for you.
Here’s a closer look at some of the top fat burners for men to help you make the right choice.
PhenQ is a comprehensive men’s fat burner that supports multiple aspects of weight loss. Its unique formula combines ingredients like the company’s trademarked α-Lacys Reset that can increase fat burning throughout the day, even when you’re resting.
On the r/supplements subreddit, one user found PhenQ “pretty effective,” emphasizing that its success was due to pairing it with a rigorous workout schedule and a structured diet [1].
That said, a Trustpilot customer reported that PhenQ did “nothing” for them or their husband despite months of use with unchanged habits. They only saw weight loss after actively changing their diet and increasing activity, concluding they were unsure if PhenQ contributed [2].
Hunter Burn contains a powerful combination of natural ingredients that work together to support fat burning, increase energy levels, suppress appetite, and maintain muscle mass.
Robert, a long-time user of Roar Ambition products, praised Hunter Burn for achieving “great results” in losing excess body fat and highlighted the friendly customer service [3].
Conversely, Alexander, who had great results with his first order, expressed strong disappointment due to poor customer support and a lack of resolution when his second order never arrived [4].
PhenGold is the best fat burner for men looking to improve their mood and energy levels. This supplement not only gives you energy throughout the day but also helps motivate you to get to the gym and stay on a calorie-deficient diet.
Jane, on the official website, praised it for significantly curbing her snacking and helping her reduce calorie intake. However, on Trustpilot, Roser said it didn’t work at all after using it for three months [5] [6].
PrimeShred is one of the best fat burners for men on the market, designed to significantly increase energy levels while boosting thermogenesis. This men’s fat burner may support your body’s metabolism, making it easier to shed those stubborn pounds and giving you more energy during workouts.
Steve on Amazon reported that even with just one capsule (due to caffeine sensitivity), it effectively decreased his appetite and boosted his energy and focus. However, Joseph expressed a desire for a more condensed one-pill formula and noted that he “did not notice any suppression in my appetite whatsoever [7] [8].”
Capsiplex Burn is a metabolism-boosting fat burner designed to support overall weight loss. Its unique blend of plant extracts and amino acids may increase metabolism, boost energy levels, enhance mental focus, suppress appetite, and promote fat burning.
Aside from the few positive reviews on the official website, you might need to check Reddit or Quora for more rounded feedback.
Choosing the best fat burners for men can be daunting with the many options available. Here are some factors to consider when selecting a fat burner:
One of the first decisions to make is whether you prefer a supplement that contains caffeine or a stimulant-free option. Caffeine can increase metabolism, boost energy levels, and suppress appetite, but it may not be suitable for individuals who are sensitive to stimulants.
Consider the long-term results you hope to achieve with the best fat burners for men. Some supplements focus solely on fat burning, while others offer additional benefits such as increased energy, enhanced mood, and improved mental focus. Determine the most important benefits and choose a fat burner that aligns with your goals.
Pay attention to the recommended dosage instructions for each of the best fat burners for men. Some supplements require multiple daily doses, while others only require one or two. Consider your lifestyle and schedule to ensure that you can adhere to the recommended dosage consistently.
The best fat-burning supplements for men are most effective when combined with a healthy diet and regular physical activity. If you are already following a specific diet or exercise program, such as intermittent fasting, choose a thermogenic fat burner that complements your existing routine.
Ensuring adequate intake of essential minerals like magnesium can also support your body’s metabolic processes and overall energy levels, working synergistically with your diet and exercise efforts.
To get the best results when taking the best fat burner for men, follow these tips:
Not all fat burners are the same. Some focus on boosting your metabolism, others suppress your appetite, and some do both. Know what you need and choose a product that aligns with your goals.
Read the label and follow the dosing instructions carefully. Taking too much can be dangerous, and taking too little may not give you the desired results.
Many fat-burning supplements for men contain caffeine. Taking them at night can disrupt your sleep, which in turn can slow down fat loss and leave you feeling tired.
Chronic sleep deprivation can also increase your risk of serious health issues, including heart disease. Beyond these, disrupted sleep is one of the common side effects of nighttime caffeine intake.
The best fat burners for men aren’t magic pills; you also need to eat right. Stick to a balanced diet filled with lean proteins, veggies, and whole grains. Also, avoid sugary drinks and too much junk food.
Exercise boosts the effects of even the best fat burner for men. Cardio burns calories, and weight lifting builds muscle, which helps you burn more fat even while resting.
Fat burning and weight loss take time and patience. Just like any of the best weight loss supplements for men, give it sufficient time to work, and don’t expect overnight results.
Consistency with your supplementation, diet, and exercise routine is key to achieving your weight loss goals, regardless of your starting body mass index.
If you still have questions about the best fat burners for men, take a look at our list of FAQs below.
If you’re wondering how to get lean as a male quickly, the core strategy involves a strategic combination of diet and exercise. You should prioritize a high-protein diet or incorporate a whey protein supplement into your routine to help preserve muscle mass while losing fat. For exercise, add strength training to build muscle and engage in cardio for burning calories.
Yes, fat burners can support weight loss efforts, but they are not magic pills. While some ingredients in fat burners, like caffeine or green tea extract, can slightly boost metabolism or curb appetite, they work best when combined with a consistent calorie-controlled diet and regular exercise.
The best belly fat burner for men is a consistent caloric deficit, meaning eating fewer calories than you burn, combined with regular aerobic exercise (like running, swimming, or brisk walking) and strength training. These strategies can help you learn how to lose belly fat and reduce overall body fat percentage.
A combination of healthy eating, regular exercise, and the best fat burner for men is key if you want to learn how to get rid of man boobs. But if the cause is hormonal imbalance or significant glandular tissue (true gynecomastia), medical evaluation is crucial, and treatments like medication or surgery might be necessary.
When it comes to choosing the best fat burner for men, it’s essential to consider your individual goals, preferences, and any underlying health conditions.
One top-rated fat burner for men is PhenQ, which stands out for its combination of ingredients designed to increase fat metabolism, reduce cravings, and suppress appetite.
However, if you have a specific goal on your weight-loss journey, like adding lean muscle, or are sensitive to caffeine, we have a product on our list that will suit your needs.
Global Single Cell Oil Market: Trends, Growth Drivers, and Opportunities from 2025 to 2032
The global single cell oil (SCO) market is poised for robust expansion in the years ahead, fueled by the rising demand for sustainable lipids across sectors such as biofuels, functional foods, dietary supplements, cosmetics, and aquaculture. The single cell oil market, valued at US$ 68.5 Mn in 2025, is projected to reach US$ 101.0 Mn by 2032, growing at a CAGR of 5.7% during the forecast period.
Single Cell Oil, produced from oleaginous microorganisms like yeasts, fungi, algae, and genetically engineered bacteria, is gaining traction as a viable alternative to traditional plant and marine oils. Its benefits—sustainability, non-competition with food crops, and the ability to produce high-value fatty acids—make it highly attractive in an age of increasing environmental consciousness, regulatory scrutiny, and shifting consumer preferences.
What is Single Cell Oil?
Single Cell Oil (SCO) refers to lipids derived from single-cell microorganisms. Unlike conventional plant-based oils like palm or soybean oil, SCO is cultivated in controlled biotechnological environments using microbial fermentation. Organisms such as Yarrowia lipolytica, Mortierella alpina, and Rhodosporidium toruloides are cultivated on feedstocks ranging from agricultural waste to industrial effluents to produce oils rich in essential fatty acids such as DHA, EPA, and GLA.
SCOs are sustainable, vegan, allergen-free, and rich in long-chain Polyunsaturated Fatty Acids (PUFAs). These oils are increasingly used in dietary supplements, infant nutrition, biodiesel, and even cosmetic formulations.
Market Drivers
1. Rising Demand for Biodiesel
With global energy dynamics shifting toward renewable alternatives, biodiesel has emerged as a key focus area. However, the sustainability of biodiesel depends heavily on its feedstock. Traditional oils—soybean, palm, and rapeseed—pose environmental threats, including deforestation and biodiversity loss.
SCO provides a promising solution. It can be cultivated on waste substrates like lignocellulosic biomass and industrial glycerol, making it an ideal feedstock for biodiesel. In 2023, researchers from IIT Guwahati proposed a closed-loop system using waste glycerol from biodiesel plants as a carbon source for SCO production, showcasing both cost efficiency and sustainability. Similarly, Thailand’s NSTDA initiated a pilot project using food waste-derived SCO for biodiesel, achieving lipid content yields comparable to palm oil.
2. Sustainability and Clean-Label Movement
Consumer awareness around sustainability, animal welfare, and clean-label ingredients is pushing brands to adopt microbially derived oils. SCO, being plant-free and cruelty-free, fits well with these trends. It is also being integrated into circular economy models, utilizing agro-industrial waste and turning it into high-value lipids.
3. Functional and Nutraceutical Foods Growth
SCO is rich in essential omega-3 fatty acids like DHA and EPA, which are commonly sourced from fish oils. Due to overfishing and marine pollution concerns, food and beverage manufacturers are shifting toward microalgal and fungal SCOs. These oils are being used in prenatal vitamins, plant-based infant formulas, and functional foods with clean-label claims.
4. Technological Advancements
Advancements in precision fermentation, metabolic engineering, and co-cultivation strategies are significantly improving SCO production efficiency and lowering costs. Microorganisms are being genetically modified to increase lipid yields, improve substrate utilization, and produce tailored fatty acid compositions.
Market Restraints
Despite its promise, SCO faces some barriers:
1. Substrate Variability
Fermentation feedstock plays a crucial role in lipid yield and quality. Waste substrates like glycerol or lignocellulose are cost-effective but often contain toxic compounds that inhibit microbial growth. Pre-treatment steps are often required, increasing the overall cost.
2. Consumer Skepticism
Consumers may be hesitant to accept oils derived from genetically modified microorganisms or industrial waste substrates. Transparency and education are necessary to bridge the trust gap in food and supplement applications.
Market Opportunities
1. Mixed Microbial Cultures
A breakthrough innovation in SCO production involves the use of co-cultivation strategies. By growing two or more microbial strains together, producers can take advantage of complementary metabolic pathways. This method can enhance lipid biosynthesis, improve nutrient use efficiency, and simplify downstream separation.
For example, filamentous fungi can form mycelial networks that help in aggregating yeast cells, reducing the need for energy-intensive separation techniques like centrifugation. Mixed cultures can also process complex waste feedstocks more efficiently.
2. Vegan and Allergen-Free Product Expansion
As consumer preferences lean heavily toward plant-based, non-GMO, and allergen-free alternatives, SCOs are uniquely positioned to replace traditional oils in vegan dairy, confectionery, and infant nutrition sectors.
Category-Wise Analysis
By Microorganism
• Filamentous Fungi and Yeasts (56.2% share in 2025): These dominate the market due to their high lipid yields and stress tolerance. Notable organisms include Yarrowia lipolytica, Rhodosporidium toruloides, and Mortierella alpina.
• Bacteria: Gaining ground owing to their rapid growth and flexibility in utilizing unconventional substrates. With genetic engineering, bacteria are being tailored to optimize lipid production under low-cost and extreme conditions.
• Microalgae: Known for producing omega-3 rich oils, microalgae are crucial in infant nutrition and functional food applications. However, their cultivation cost remains high compared to yeasts and fungi.
By Application
• Food Supplements (32.7% share in 2025): The largest application segment, driven by demand for omega-3, vegan, and allergen-free nutritional products. SCOs are increasingly replacing fish oils, particularly in prenatal and infant products.
• Cosmetics: SCOs provide anti-aging, anti-inflammatory, and skin-restorative benefits. They contain GLA, DHA, and oleic acid and are favored for their lightweight texture and oxidative stability.
• Biodiesel: As mentioned earlier, biodiesel demand is a major growth factor. The ability to use waste-derived SCO enhances its appeal in sustainable energy markets.
• Aquaculture Feed: With rising concerns over fish oil sustainability, SCO is becoming the go-to alternative, offering consistent and high-quality omega-3 content.
Regional Insights
Europe
Europe leads the global SCO market with a projected 45.3% share in 2025. This dominance is attributed to strict sustainability regulations and marine conservation policies. The European Commission’s Farm to Fork Strategy and Blue Bioeconomy initiatives promote microbial oils over fish and palm oil.
Countries like France, Germany, and the Netherlands are home to biotech innovators such as Fermentalg, which is supplying microalgae-derived DHA to aquafeed producers and developing algae-based carbon capture systems.
North America
North America is witnessing increasing commercialization, especially in plant-based nutrition and aquafeed. Canadian firm Mara Renewables Corporation is a key player, supplying algae-derived DHA to leading infant formula brands.
U.S.-based companies like Cargill are collaborating with biotech firms such as Calysta to develop FeedKind—a SCO-based aquaculture feed solution. Additionally, start-ups like Checkerspot are expanding production of high-performance oils for cosmetics and industrial applications.
Asia Pacific
This region is rapidly scaling up SCO production, particularly in aquafeed and nutritional supplements.
• China: Investing in microbial fermentation tech for its growing aquaculture industry.
• India: Focused on functional foods and nutraceuticals using SCOs derived from agro-waste.
• Japan and South Korea: Specializing in high-purity SCO for cosmetics and pharmaceuticals.
Companies like Tianjin Norland Biotech and Wuhan Healthdream Biological Technology in China are pioneering DHA-rich SCO for aquaculture.
Competitive Landscape
The SCO market is relatively niche, with a handful of specialized biotech firms dominating. These companies compete on the basis of:
• Strain development
• Fermentation optimization
• Proprietary cultivation technologies
• Regulatory approvals for food and nutraceutical use
Notable players include:
• DSM-Firmenich
• Cellana, Inc.
• ALGATECH Center
• Corbion N.V.
• DIC Corporation
• ALGENOL
• Henry Lamotte Oils
• Chevron Corporation
• Bioriginal Food & Science Corp.
Recent Developments
• May 2025: Researchers at Nanjing Medical University introduced a one-step oil digestion method that minimizes sample loss, improving the study of single-cell lipid production.
• March 2025: Scientists at RMIT University and partners demonstrated enhanced SCO production by engineering oleaginous yeast strains.
Conclusion
The Single Cell Oil market is on the cusp of a bio-revolution. As sustainability and clean-label requirements reshape the lipid landscape, SCO presents a commercially viable and environmentally friendly solution. The transition to microbially derived oils is being propelled by advances in biotechnology, a growing vegan population, and mounting environmental regulations.
With its applications expanding across food, fuel, cosmetics, and feed, SCO is more than just a niche innovation—it is poised to become a cornerstone of the bioeconomy. Companies that invest early in scalable, cost-effective, and sustainable SCO technologies will be best positioned to lead this emerging market into the future.
𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐋𝐚𝐭𝐞𝐬𝐭 𝐓𝐫𝐞𝐧𝐝𝐢𝐧𝐠 𝐑𝐞𝐩𝐨𝐫𝐭:
Salt Market
Turmeric Coffee Market
The phenomenon isn’t all bad. Farmers are finally being rewarded for artisanal products that were becoming locally obsolete, and beyond bottled teas peddled by major conglomerates like Coca Cola, Ito En, and Kirin, the industry as a whole was on its last legs. “There wasn’t a lot of hope in the industry, then the matcha boom came along,” said Chun. Even so, most demand is coming from big buyers—the Starbucks, the Blank Streets—meaning bigger farms and co-ops are coming out on top, but the focus on higher grade powder still trickles down to old-school practitioners.
“It’s not perfect for the industry,” said Chun. “But it’s better than nothing.”
Liu, Chun, and Boyer agree that matcha isn’t going anywhere: Already, matcha is being grown and processed in markets like China, South Korea, and Vietnam, but none are nearly as sought after as Kyoto-made teas. Between industrial matcha flavoring and high-grade powders, there’s room for demand to be met elsewhere using safe practices and quality crops, rather than short cuts like adding coloring agents to mimic premium matcha’s signature green hue.
But addressing these pressures is also a question of equity. Farmers on the front lines of climate change often bear the highest costs of adapting to extreme weather, shifting markets, and exploitative supply chains. Shoppers can help by educating themselves on matcha’s roots and best practices, and by supporting equitably grown product—whether or not it’s made in Japan—so that the communities producing it can weather a hotter, more volatile world.
“As a seller of Japanese matcha, I take a contrarian viewpoint in that, if matcha is going to become a mainstream flavor globally, we do need countries like China to step up their game,” said Chun. “There needs to be more, and better, production for it to be sustained as a global mainstream flavour. There’s just not enough matcha to go around.”
Nico Zabalza, co-founder, co-owner and CEO of Black Lotus Shilajit calls shilajit—a sticky tar-like substance found in mountains in Asia—a supplement that supports overall better health.
“It’s human fertilizer,” Zabalza said. “It’s what is missing in the food, in the dirty stuff that we used to eat with soil on it.”
Shilajit is gaining traction as a supplement. For centuries, it’s long been lauded in Ayurvedic medicine as a health regulator, an immune system modulator with neuroprotective properties. Still, research by western science is lacking, as the Journal of Ethnopharmacology and the Cleveland Clinic have noted. More than a decade ago, the International Journal of Alzheimer’s Disease published a report on shilajit’s potential as a dietary supplement to support cognitive health, while citing the need for more biological investigations and clinical trials to understand it better.
Black Lotus Shilajit is available as pills and other delivery formats.
Shilajit, a black mineral resin, forms after organic compounds and decomposed plants, like fossilized plant and animal matter, trace minerals and sediments bind together over thousands of years. What makes Shilajit stand out is its unique mixture. It’s rich in fulvic and humic acids, which form after plant and animal matter decay. It seems to improve nutrient absorption in both soil and people.
“Shilajit has 85 ionic trace minerals, amino acids, vitamins, fulvic and humic acids, and rare compounds like dibenzo-a-pyrones and Carbon 60, which are unique to only very rare things on the planet,” Zabalza said. “It has the most fulvic acid of anything in nature, in a naturally occurring non-processed form. It’s a super complex form of carbon that’s impossible to recreate or synthesize. It can only be formed by the earth.”
Many people believe shilajit stimulates the immune system, supports inflammatory conditions and reduces chronic fatigue, among other issues. The International Journal of Ayurveda Research has called shilajit a herbomineral drug and “a panacea for high-altitude problems.” He experienced a boost in mental clarity and stamina, both physically and mentally, after taking shilajit, Zabalza said.
“I believe that humates, which shilajit could be classified as, will be a new category of supplements,” Zabalza said. “I think this is one of the missing things in health food stores.” While most shilajit comes from the Himalayan mountains, Zabalza gets his from the Altai Mountains in Siberia. In the summer, the rocks split open and start “sweating” it out, Zabalza said. “It literally oozes out of the tops of the mountains,” he said.
Shilajit is harvested off the rocks, then dissolved in water to filter out sediments, rocks and clay. In the sun, the water evaporates off and what is left is pure resin. It was discovered, Zabalza said, after local villagers saw monkeys and goats eat it.
At Newtopia Now in 2024, Co-CEO Kristian Jecmenica, left, and Nico Zabalza, right, pose for a photo in their booth. The man in the middle is unidentified.
Since launching Black Lotus Shilajit in 2019, Zabalza and his co-founder, Co-CEO Kristian Jecmenica, have scaled their Florida-based business, moving from farmers markets and holistic health events to direct-to-consumer sales during the COVID-19 pandemic. Then it reached out to natural retailers.
Black Lotus Shilajit’s product line includes tablets, tinctures, honey, salve and soaps. Its best-known products, the Pure Shilajit Resin and Pure Shilajit Tablets are dissolvable in milk, water or tea. Its newest product, which will be showcased at Newtopia Now, is a Rose Shilajit Tincture. It’s made with organic rose water, raw shilajit and coconut oil-derived glycerin. It can be added to a beverage to consume or to a skin cream to create a face mask.
The brand’s mission is to help people reach their optimal health.
They launched Black Lotus in Paradise Health and Nutrition, a health foods store Zabalza previously worked at located in Melbourne, Florida. Soon, Sunseed Natural Foods Co-op in Cape Canaveral, Florida, and Peggy’s Natural Foods in Hobe Sound, Florida, gave them a chance. Eventually, they found a broker who helped them scale. That’s morphed into Black Lotus Shilajit being sold in more than 600 stores in 38 states. It also has more than 250,000 customers on its website.
“We’ve grown quite a lot,” Zabalza said. “A year ago, we opened our own facility in Florida, a state-of-the art packaging and manufacturing facility, with shipping and fulfillment.”
In late May, the 1,600-square facility in Port St. Lucie, Florida, became GMP-certified. Zabalza said expanding has helped Black Lotus Shilajit’s commitment to sustainability. Its products are packaged in Miron biophotonic violet glass to filter out “detrimental light frequencies.” The company uses biodegrable packing peanuts, compostable mailers and kraft paper tape. “Our shilajit is cleanly and ethically sourced to protect the Earth and preserve the integrity of the land it comes from,” Zabalza said.
Newtopia Now is the destination for new product innovation and a can’t-miss discovery opportunity for retailers and industry leaders. Find out more about Newtopia Now, which is Aug. 20-22 in Denver, Colorado, and register here.
Staff Reporter
Guwahati: The price of green tea leaves has fallen in a few districts of Upper Assam. Following this, the Jorhat District Committee of the All Assam Small Tea Growers’ Association has threatened to hit the streets after August 2, to protest the falling price of green tea leaves. The tea growers’ body stated that they have already informed the district commissioner (DC) of Jorhat district regarding the fall in prices and the planned demonstration.
Small tea growers contribute around 50% to the total tea production of the state. Assamese youths are primarily connected to the production of green tea leaves, with a majority of small tea gardens established by this section of the society.
Talking to The Sentinel, secretary of the Jorhat District Committee of All Assam Small Tea Growers’ Association, Krishna Prasad Sarma, today said, “We got to a certain extent good prices for our green leaves at the start of the season but towards the second week of July, the prices started to fall gradually. Now, bought leaf factories in Jorhat district are paying between Rs 18 and Rs 22 per kg of green leaf. Some of the bought leaf factories have put up signs saying that the best quality leaves would be sold for Rs 30 per kg. However, some of the factories do not pay Rs 30 even if we supply best quality green leaf. If we’re paid Rs 18 to Rs 22 per kg, we are not even able to cover our costs. But, the made tea manufactured by the factories from our green leaf fetches them good prices in the market.”
He added, “On July 29, we met the Jorhat DC to apprise him of the situation and the demonstration planned by us after August 2. We will wait for a response till then. After that we will not remain in our gardens but hit the streets in protest. Every year, we face the same issue, but the government has not taken any steps to correct the situation. We hope the state government will be more proactive this time.”
President of the committee, Jibon Saikia, and a few other senior functionaries of the committee comprised the delegation that met the Jorhat DC yesterday. The team also met the officials of the Jorhat office of the Tea Board of India.
Also Read: Assam: Dispur takes steps to end small tea growers’ woes